bsTechTeam — Our Story
A Sales Veteran and an AI Operator Walk Into a Room
Thirty years of sales mastery meets the AI command layer.
This is what happens when both show up for small business.
Wes Schaeffer
The Sales Whisperer: 30+ years of sales training, author, podcast host, creator of the ABCDE sales framework. What Wes brings to the room — deep domain expertise in outbound sales, qualification, and follow-up discipline.
Michael Blum
Software developer and AI curriculum architect. bsTechTeam technical lead. Background in building AI-driven systems for sales and marketing applications. What Michael brings — the technical layer, the agent architecture, the curriculum structure.
Section 3 — Why bsTechTeam Exists
The gap between AI hype and practical sales results for small business.
Why most AI training
is built for enterprise and fails small business owners.
The founding thesis: small business
owners need to command AI, not understand it.
What bsTechTeam is designed to do differently.